Wella Koleston Perfect 44/0 Medium Brown Hair Color – Pure Naturals, Intense Coverage, 60g

Bring the luxury of salon-quality hair color to your home with Wella Koleston Perfect Pure Naturals 44/0 Medium Brown. Specially formulated to deliver true-to-tone, multi-dimensional brown hues, this professional-grade hair color provides vibrant, natural-looking results that last. Ideal for covering gray hair, refreshing roots, or giving your hair a complete transformation, it’s trusted by hairstylists worldwide for its consistent, high-quality results.

The 44/0 Medium Brown shade is part of Wella’s Pure Naturals series, designed to achieve rich, polished tones that enhance your hair’s natural beauty. Powered by ME+ technology, this hair color reduces the risk of allergic reactions compared to traditional dyes, while offering up to 100% gray coverage. The result is long-lasting color with remarkable shine and softness.

Formulated for all hair types, the creamy texture ensures smooth, even application from roots to tips. It nourishes your hair during coloring, minimizing damage and leaving strands silky, vibrant, and full of life. Perfect for at-home application, Wella Koleston Perfect allows you to achieve professional results without visiting a salon.

Whether you’re looking to maintain your natural medium brown shade, cover grays, or experiment with a refreshed look, this hair color provides lasting vibrancy and a rich, natural finish that complements every style.

How to Use:

1. Wear gloves and mix 60g of color cream with an equal amount of Wella Welloxon Perfect Developer.
2. Apply evenly on dry, unwashed hair from roots to tips.
3. Leave on for 30–40 minutes.
4. Rinse thoroughly until water runs clear.
5. Follow with a post-color treatment or conditioner for best results.

Key Benefits:

• Professional permanent hair color for vibrant medium brown tones
• True, natural-looking shades with rich, multi-dimensional depth
• Up to 100% gray coverage in one application
• ME+ technology for reduced allergy risk
• Creamy texture for easy, smooth application
• Soft, shiny, salon-quality hair at home

Bullet Points:

• Intense medium brown shade for natural results
• Long-lasting color with full gray coverage
• Trusted by professionals worldwide
• Enhances shine and softness
• Safe for all hair types